News

 

Eva Herzigova's story for 1.2.3 continues ...

 

This season, Eva draws the portrait of a woman with refined elegance, a modern day heroine carrying a natural sensuality ... Eva Herzigova imagines a wardrobe where male-inspired silhouettes cross  the assumed femininity  looks.

 

 

 

Natalia Vodianova, Etam's muse,

 

creator of two lingerie collections for the last two years and a Russian top-model, continues her collaboration with our brand. Seduction, joy, generosity and fashion are the values Etam and Natalia Vodianova share.

 

Undiz : 3 stores in 2007, 47 in 2010

 

For the last three years, the lingerie brand invents, stirs, shakes and mixes everything, but never just anything and always to the tune of fashion. Undiz develops this unique creed and, offering compelling items for irresistible value, always looks out for newer ideas .

 

Catwalk, Oct.20, 2010 at Elysée Montmartre

conceived & directed by Pierrick Sorin

 

 

 

A fashion within the reach of our clients

 

Sensitive to our customers' interests for responsible fashion, our stores think about the way to integrate more environmentally friendly and fair-trade products in their collections. Etam has developed several ranges of lingerie made from organic and recycled cotton, some of which are featuring Smiley.

As for 1.2.3, the brand launched a line of ethical accessories made in solidarity-based workshops.

 

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